Magic happens when we have the right agency+client chemistry.
Here’s what makes a client a good match for us.
They’re inspiring and bold.
They look at the world and see hope and possibility. They look at sticky issues and challenges in new ways and bring new approaches. They have a vision for how to make things better.They challenge our perspectives (and aren’t afraid when we do the same!).
They’re open-minded.
They are both open to questions and like to ask questions. Our clients get excited by unconventional ideas. They appreciate a diversity of perspectives and see the potential in taking measured risks.
They’re organized organizers.
They love the power of a good spreadsheet. They’re thrilled by to-do lists. Our clients are process-driven; they know the how is as important as the what.
They let others take the wheel.
They get into the weeds with strategy, but when it comes to execution, they trust the experts do their thing. They make hard decisions based on the best information and value the lessons learned from failing forward.
They’re kind of squishy.
They know that work can get emotional and you’ve got to feel your feelings. At the end of the day, they put the well-being of their teams and themselves above work.